For Vendor Partners

Vendor Privacy Policy

How Muhrta handles vendor account, business, listing, verification, enquiry, profile and marketplace information.

Muhrta Policy Document

Structured from the uploaded source document for easier reading on web and mobile.

Policy Details

Effective Date: [DD/MM/YYYY] Last Updated: [DD/MM/YYYY]

1. Introduction

Welcome to Muhrta.

Muhrta ("Muhrta", "we", "us", "our" or "Platform") operates an online marketplace and event-service discovery platform that enables customers to discover, evaluate and connect with event-service providers, including caterers, decorators, photographers, makeup artists and other event-related vendors.

This Vendor Privacy Policy ("Privacy Policy") explains how we collect, receive, use, process, store, disclose, share, retain and protect information relating to vendors, service providers, business owners, authorised representatives and other persons who register, list, advertise or otherwise interact with Muhrta as a vendor ("Vendor", "you" or "your").

This Privacy Policy applies to information collected through:

  • the Muhrta website;
  • vendor registration and onboarding forms;
  • the Muhrta Vendor Dashboard;
  • vendor listing and profile pages;
  • telephone conversations;
  • WhatsApp communications;
  • email communications;
  • customer enquiries;
  • promotional and advertising programmes;
  • support communications;
  • surveys and feedback;
  • offline vendor onboarding activities; and
  • any other Muhrta service through which Vendor information is collected.

By accessing or using Muhrta's vendor services, submitting information to Muhrta, or creating or maintaining a Vendor account, you acknowledge this Privacy Policy.

Where consent is required under applicable law for a particular processing activity, Muhrta will seek such consent separately or through an appropriate notice or affirmative mechanism.

2. About Muhrta and Our Role

Muhrta is an event-services discovery and marketplace platform designed to help users search for and connect with event-service providers based on factors such as event type, service category, location, service area, packages, pricing, availability and other relevant criteria.

Muhrta may provide services such as:

  • Vendor registration and onboarding;
  • Vendor business profiles;
  • Service listings;
  • Package and pricing displays;
  • Vendor discovery and search;
  • Customer enquiry generation;
  • Vendor Dashboard access;
  • Customer reviews and ratings;
  • saved Vendor functionality;
  • availability or enquiry requests;
  • promotional listings;
  • featured or sponsored placements;
  • advertising and visibility services;
  • Vendor performance insights;
  • notifications;
  • Vendor support;
  • Plan My Event or assisted discovery services; and
  • other marketplace or event-planning features introduced from time to time.

Unless expressly stated otherwise, Muhrta acts as a platform facilitating discovery and communication between Vendors and customers. The Vendor remains independently responsible for the services it offers and for information it independently collects from customers outside Muhrta.

3. Information We Collect

Depending on your interaction with Muhrta, we may collect the following categories of information.

3.1 Vendor Account and Identity Information

We may collect:

  • name of the Vendor, owner or authorised representative;
  • business name;
  • registered or trade name;
  • username or account identifier;
  • mobile number;
  • WhatsApp number;
  • email address;
  • profile photograph;
  • designation or role;
  • login credentials;
  • password or encrypted password-related information;
  • authentication information; and
  • other information required to create or secure your account.

Passwords should be stored using appropriate security mechanisms and should not be publicly displayed.

3.2 Business Information

We may collect information about your business, including:

  • business/trade name;
  • business description;
  • year of establishment;
  • years of experience;
  • number of events or customers served;
  • business address;
  • operating location;
  • service areas;
  • service categories;
  • event types served;
  • business hours;
  • team size;
  • capacity;
  • minimum or maximum booking size;
  • number of events handled per day;
  • business website;
  • social-media links;
  • business logo;
  • awards and recognitions;
  • certifications;
  • business highlights;
  • specialisations;
  • facilities;
  • languages supported; and
  • other business-related information submitted by you.

Some or all of this information may be displayed publicly on your Vendor profile.

4. Service, Package and Pricing

Information Depending on your Vendor category, we may collect:

  • services offered;
  • service descriptions;
  • packages;
  • package inclusions and exclusions;
  • indicative pricing;
  • per-person or per-service pricing;
  • minimum order or guest requirements;
  • customisation options;
  • cuisine information;
  • photography or videography offerings;
  • decoration styles;
  • makeup services;
  • equipment or facilities;
  • add-on services;
  • travel charges;
  • availability information;
  • payment requirements;
  • advance-payment policies;
  • cancellation policies;
  • refund policies;
  • rescheduling policies;
  • service-testing policies; and
  • other commercial terms submitted by you.

You are responsible for ensuring that information supplied to Muhrta is accurate, current and not misleading.

Prices displayed on Muhrta may be indicative and may vary depending on event requirements, location, guest count, date, travel, customisation, availability and other commercial factors.

5. Documents and Verification Information

For onboarding, verification, fraud prevention, compliance or quality-control purposes, Muhrta may request documents or information such as:

  • PAN details;
  • GST registration details;
  • FSSAI licence or registration details, where applicable;
  • trade licence;
  • Certificate of Enlistment;
  • business registration documents;
  • incorporation or partnership documents;
  • identity documents of authorised representatives where reasonably required;
  • address proof;
  • licences or permits relevant to the Vendor's services;
  • professional certifications;
  • award certificates;
  • insurance documents, where relevant; and
  • other documents reasonably necessary for verification.

Submission of a document does not necessarily mean that the complete document will be publicly displayed.

Where appropriate, Muhrta may display limited verification information such as the existence or status of a certification, registration, licence or verification, rather than displaying the complete underlying document.

Muhrta may verify information through publicly available databases, government portals, third-party verification providers or direct communication with the Vendor where lawful and appropriate.

6. Photos, Videos and Other Content

Vendors may provide:

  • profile photographs;
  • owner or representative photographs;
  • business logos;
  • portfolio photographs;
  • food photographs;
  • event photographs;
  • decoration photographs;
  • makeup photographs;
  • photography samples;
  • venue photographs;
  • videos;
  • brochures;
  • menus;
  • catalogues;
  • certificates;
  • testimonials;
  • promotional creatives; and
  • other media or content.

Some of this content may be publicly displayed on Muhrta.

By submitting such content, you confirm that you have the necessary rights, permissions and lawful authority to provide the content to Muhrta and to permit its use in accordance with your agreement with Muhrta.

You should not upload photographs, videos or other personal information relating to customers, children, guests, employees or other individuals unless you have an appropriate lawful basis, permission or authority to do so.

7. Customer Enquiry and Lead Information

When a customer expresses interest in a Vendor, Muhrta may collect and process information relating to the enquiry, such as:

  • customer's name;
  • contact information;
  • event type;
  • event date;
  • event location;
  • required service;
  • estimated guest count;
  • budget range;
  • requirements;
  • preferences;
  • enquiry timestamp;
  • Vendor contacted;
  • enquiry status; and
  • communications or actions associated with the enquiry.

Relevant enquiry information may be shared with the Vendor to enable the Vendor to respond to the prospective customer.

Vendors must use customer information received through Muhrta only for legitimate purposes connected with the relevant enquiry, booking or service relationship, unless the customer has separately agreed to another use.

Vendors must not sell, rent, scrape, compile, publish, transfer or otherwise misuse customer personal information received through Muhrta.

8. Communications With Muhrta

We may collect and retain information when you communicate with us through:

  • telephone;
  • WhatsApp;
  • email;
  • website forms;
  • Vendor Dashboard;
  • customer-support channels;
  • social media;
  • surveys; or
  • other communication channels.

This may include the content of your communications, attachments, timestamps, contact details and support history.

Where permitted by applicable law and appropriately notified, calls or communications may be recorded or monitored for training, security, dispute resolution, fraud prevention, service quality or compliance purposes.

9. Technical and Usage Information

When you use Muhrta, we may automatically collect certain technical information, including:

  • IP address;
  • device type;
  • browser type;
  • operating system;
  • device identifiers;
  • referring URLs;
  • pages visited;
  • features used;
  • login times;
  • session duration;
  • approximate location derived from technical information;
  • clicks and interactions;
  • search behaviour;
  • Vendor Dashboard activity;
  • error logs;
  • security logs; and
  • other diagnostic or usage information.

This information helps us operate, secure, analyse and improve the Platform.

10. Cookies and Similar Technologies

Muhrta may use cookies, pixels, tags, local storage, analytics technologies and similar mechanisms.

These technologies may be used to:

  • keep users logged in;
  • maintain sessions;
  • remember preferences;
  • improve website functionality;
  • understand website usage;
  • measure traffic;
  • analyse Vendor and customer interactions;
  • detect suspicious activity;
  • improve performance;
  • measure marketing campaigns;
  • attribute advertising conversions;
  • personalise Platform experiences where appropriate; and
  • support advertising and remarketing activities where legally permitted.

Where required, Muhrta may provide cookie controls or obtain appropriate consent for non-essential technologies.

Further details may be provided in a separate Cookie Policy.

11. Information From Third Parties and

Public Sources Muhrta may receive Vendor-related information from sources such as:

  • the Vendor's employees or authorised representatives;
  • customers;
  • referrals;
  • publicly available websites;
  • publicly available business directories;
  • government or regulatory databases;
  • social-media profiles;
  • advertising platforms;
  • analytics providers;
  • verification providers;
  • business partners;
  • publicly accessible records; and
  • other lawful sources.

Where Muhrta creates or supplements a listing using publicly available business information, the Vendor may contact Muhrta to claim, correct, update or request review of the listing, subject to applicable law and Muhrta's verification procedures.

12. How We Use Vendor Information

We may process Vendor information for purposes including:

A. Account creation and administration

To:

  • register Vendors;
  • create accounts;
  • authenticate logins;
  • maintain Vendor profiles;
  • provide Vendor Dashboard functionality; and
  • administer Vendor accounts.

B. Creating and displaying Vendor listings

To display relevant business information to customers, including:

  • business name;
  • service category;
  • service areas;
  • business description;
  • experience;
  • services;
  • packages;
  • indicative prices;
  • photographs;
  • portfolio;
  • policies;
  • ratings;
  • reviews;
  • certifications;
  • awards; and
  • other relevant listing information.

C. Customer discovery and lead generation

To:

  • make Vendors discoverable;
  • match searches with relevant Vendors;
  • route customer enquiries;
  • support Plan My Event requests;
  • facilitate communication;
  • improve search relevance; and
  • help Vendors receive potential business opportunities.

D. Verification and trust

To:

  • verify Vendor identity or business information;
  • verify licences or certifications;
  • prevent impersonation;
  • identify fraudulent accounts;
  • improve marketplace trust; and
  • investigate suspicious activity.

E. Vendor support

To:

  • answer queries;
  • provide onboarding assistance;
  • troubleshoot account issues;
  • resolve complaints;
  • update profiles; and
  • provide technical assistance.

F. Platform improvement

To:

  • understand Platform usage;
  • identify popular services;
  • improve search functionality;
  • improve recommendations;
  • improve Vendor onboarding;
  • improve user experience;
  • develop new features; and
  • conduct internal analytics.

G. Communications

To send:

  • registration confirmations;
  • account notifications;
  • password-related messages;
  • enquiry alerts;
  • profile-completion reminders;
  • verification requests;
  • service updates;
  • policy updates;
  • support communications;
  • product announcements; and
  • other operational communications.

H. Marketing and promotions

Subject to applicable law and consent requirements, we may use Vendor information to communicate:

  • promotional opportunities;
  • advertising products;
  • paid listing options;
  • featured listing opportunities;
  • subscription plans;
  • marketplace updates;
  • Vendor education;
  • offers; and
  • Muhrta marketing programmes.

Where required, Vendors will be provided with an appropriate mechanism to opt out of promotional communications.

I. Security and fraud prevention

We may process information to:

  • protect Vendor accounts;
  • prevent fraud;
  • prevent spam;
  • detect unauthorised access;
  • prevent Platform abuse;
  • investigate suspicious behaviour;
  • enforce Platform rules; and
  • protect Muhrta, Vendors and customers.

J. Legal and regulatory purposes

We may process or retain information where reasonably necessary to:

  • comply with applicable law;
  • respond to lawful governmental or regulatory requests;
  • comply with court orders;
  • establish, exercise or defend legal claims;
  • investigate disputes;
  • enforce contracts;
  • maintain legally required records; and
  • protect legal rights.
13. Public Vendor Profile Information

Muhrta is a discovery marketplace. Certain Vendor information is therefore intended to be publicly accessible.

Depending on the Platform configuration and Vendor settings, publicly visible information may include:

  • business name;
  • business logo;
  • profile and portfolio photographs;
  • business description;
  • years of experience;
  • year of establishment;
  • service categories;
  • service areas;
  • event types;
  • packages;
  • indicative prices;
  • business highlights;
  • awards;
  • certifications;
  • policies;
  • customer ratings;
  • customer reviews; and
  • other information intended for the public Vendor profile.

Information marked or intended as private account information will not ordinarily be displayed publicly unless required for a specific Platform function, authorised by the Vendor or permitted/required by law.

Vendors should carefully review information before submitting it for publication.

14. Contact Information and Customer

Communication Muhrta may use a Vendor's phone number, email address or WhatsApp number internally to:

  • manage the Vendor account;
  • communicate enquiries;
  • provide support;
  • send notifications;
  • conduct verification;
  • communicate important Platform information; and
  • administer Vendor services.

Whether a Vendor's direct contact information is publicly displayed to customers will depend on Muhrta's current Platform functionality, listing model and applicable Vendor agreement.

Muhrta may facilitate contact between customers and Vendors without necessarily publishing the Vendor's private account credentials or administrative contact information.

15. Sharing of Vendor Information

Muhrta does not disclose Vendor personal information indiscriminately.

We may share information in the following circumstances.

15.1 With Customers

Information intended for Vendor discovery may be shown to customers.

Relevant Vendor information may also be provided to customers who submit enquiries or use assisted event-planning services.

15.2 With Service Providers

We may use third-party service providers for services such as:

  • website hosting;
  • cloud infrastructure;
  • database management;
  • analytics;
  • email delivery;
  • SMS;
  • WhatsApp messaging;
  • customer support;
  • cybersecurity;
  • identity or business verification;
  • payment processing;
  • CRM systems;
  • marketing automation;
  • advertising;
  • data backup; and
  • other technical or operational services.

Such providers may process information on our behalf subject to contractual, confidentiality, security or other appropriate safeguards as applicable.

15.3 With Advertising and Analytics Providers

Where permitted by applicable law and appropriate consent choices, information about Platform interactions may be shared with or collected through analytics and advertising technologies used to measure campaigns, understand Platform performance or promote Muhrta.

15.4 Legal Disclosures

We may disclose information where we reasonably believe disclosure is required or permitted to:

  • comply with applicable law;
  • comply with a court order;
  • respond to lawful requests from law-enforcement or government authorities;
  • investigate fraud;
  • investigate cyber incidents;
  • protect Muhrta's legal rights;
  • protect customers or Vendors;
  • enforce agreements; or
  • respond to legal proceedings.
15.5 Business Transactions

If Muhrta undergoes or considers a merger, acquisition, restructuring, financing, sale of assets, investment, business transfer or similar corporate transaction, information may be disclosed to

appropriate advisers, investors, purchasers or counterparties subject to reasonable confidentiality and legal safeguards.

16. Sale of Personal Information

Muhrta does not intend to sell Vendor personal information as a standalone commodity.

Muhrta's commercial model may, however, include subscriptions, advertising, sponsored visibility, featured listings, lead-generation services and other marketplace products. These commercial activities do not by themselves constitute the sale of Vendor personal information.

17. Vendor Responsibility for Customer

Data When a Vendor receives customer personal information through Muhrta, the Vendor is independently responsible for protecting that information and complying with applicable privacy, data-protection, consumer-protection and electronic-communication requirements.

A Vendor must not:

  • sell customer information;
  • disclose it unnecessarily;
  • use it for unrelated purposes without an appropriate lawful basis;
  • send unlawful or unsolicited communications;
  • upload customer databases to unrelated systems without appropriate authority;
  • retain customer information longer than reasonably necessary; or
  • use customer information in a manner that violates applicable law or Muhrta's policies.

Muhrta may suspend or terminate Vendor access where there is credible evidence of misuse of customer information.

18. Reviews, Ratings and Feedback

Customers may be permitted to submit ratings, reviews, comments or other feedback concerning Vendors.

Such information may be publicly displayed on Vendor profiles or elsewhere on Muhrta.

Muhrta may process review information for:

  • marketplace transparency;
  • quality assurance;
  • fraud detection;
  • dispute investigation;
  • Vendor performance analysis; and
  • improving search and discovery.

Muhrta may moderate, restrict or remove content in accordance with its policies and applicable law.

19. Analytics, Ranking and Marketplace

Insights Muhrta may analyse information such as:

  • profile views;
  • searches;
  • clicks;
  • enquiries;
  • response activity;
  • saved Vendor activity;
  • category performance;
  • service-area demand;
  • listing completeness;
  • customer engagement; and
  • other marketplace activity.

This may be used to:

  • improve search relevance;
  • improve Vendor discovery;
  • generate aggregated marketplace insights;
  • understand demand;
  • improve products;
  • detect abuse;
  • evaluate Platform performance; and
  • provide Vendor analytics.

Where appropriate, Muhrta may use aggregated or de-identified information that does not reasonably identify a particular individual.

20. Sponsored and Featured Listings

Muhrta may offer paid promotional products such as:

  • featured Vendor listings;
  • sponsored placements;
  • promoted profiles;
  • priority visibility;
  • advertisements;
  • subscription plans; and
  • other promotional services.

Data concerning campaign impressions, clicks, enquiries and performance may be processed to operate, measure and optimise such services.

Sponsored or promoted content may be identified where required by applicable law or Platform policy.

21. Payment Information

If Muhrta introduces or provides paid Vendor subscriptions, advertising products, featured listings or other paid services, Muhrta or its authorised payment service provider may process payment-related information.

This may include:

  • billing name;
  • billing address;
  • GST details;
  • transaction ID;
  • payment status;
  • invoice information;
  • payment method information; and
  • transaction history.

Where a third-party payment gateway processes card, bank or payment credentials directly, Muhrta may not receive or store the complete underlying payment credentials.

Payment information will be handled according to applicable financial, security and legal requirements.

22. Data Retention

Muhrta will seek to retain personal information only for as long as reasonably necessary for the purpose for which it was collected, or as otherwise required or permitted under applicable law.

Retention periods may depend on:

  • whether the Vendor account remains active;
  • the nature of the information;
  • ongoing enquiries or transactions;
  • contractual obligations;
  • accounting or tax requirements;
  • fraud-prevention requirements;
  • security requirements;
  • dispute-resolution requirements;
  • legal claims;
  • regulatory requirements; and
  • technical backup cycles.

After a Vendor closes an account, certain information may remain in backups, security records, transaction records, audit logs or legally required records for an appropriate period.

Public Vendor listings may be removed, deactivated or anonymised according to Muhrta's procedures and applicable law.

23. Data Security

Muhrta takes reasonable technical and organisational measures designed to protect personal information against risks such as:

  • unauthorised access;
  • unauthorised disclosure;
  • alteration;
  • misuse;
  • destruction;
  • accidental loss; and
  • cyber incidents.

Depending on the nature of the information and systems involved, safeguards may include:

  • access controls;
  • authentication mechanisms;
  • password protection;
  • encryption or equivalent safeguards where appropriate;
  • secure hosting;
  • logging and monitoring;
  • backups;
  • restricted administrative access;
  • employee confidentiality requirements;
  • security reviews; and
  • appropriate controls for service providers.

However, no internet-based platform or electronic storage system can guarantee absolute security.

Vendors are responsible for protecting their account credentials and should immediately inform Muhrta if they suspect unauthorised access.

24. Personal Data Breaches

If Muhrta becomes aware of a personal-data breach, Muhrta will assess the incident and take reasonable steps to contain, investigate and remediate it.

Where notification is required under applicable law, Muhrta will provide notices to affected individuals and/or the relevant authority in accordance with applicable legal requirements.

25. Vendor Choices and Rights

Subject to applicable law, implementation timelines, identity verification and permitted exceptions, Vendors or other relevant individuals may be entitled to request actions concerning their personal information.

These may include the ability to:

  • access information concerning their personal data;
  • request correction of inaccurate information;
  • request completion of incomplete information;
  • request updating of outdated information;
  • request erasure where legally applicable;
  • withdraw consent where processing is based on consent;
  • manage certain communication preferences;
  • raise a grievance;
  • request information about applicable data processing; and
  • exercise other rights available under applicable data-protection law.

Withdrawal of consent does not affect processing lawfully undertaken before withdrawal.

Certain information may continue to be processed where required or permitted by law or where necessary for legitimate outstanding purposes, including disputes, security investigations, transactions or legal obligations.

26. Correction and Updating of Vendor

Information Vendors should keep their information accurate and current.

Information may be updated through:

  • the Vendor Dashboard;
  • Vendor support;
  • authorised onboarding representatives; or
  • other mechanisms made available by Muhrta.

Muhrta may request verification before changing important account, identity, ownership, licence or business information.

27. Account Deactivation and Data

Deletion Requests A Vendor may request account deactivation or deletion through the available account controls or by contacting Muhrta.

Before processing such a request, Muhrta may:

  • verify the requester's identity;
  • verify authority over the business account;
  • resolve outstanding payments;
  • preserve information required for disputes;
  • preserve information required by law;
  • retain fraud or security records; or
  • complete other legally permitted actions.

Deletion from active systems may not result in immediate deletion from secure backups.

28. Withdrawal of Consent

Where Muhrta relies on consent to process personal information, the relevant individual may withdraw that consent using the mechanism provided by Muhrta.

Withdrawal should be reasonably accessible and, where applicable under law, comparable in ease to the mechanism through which consent was provided.

Withdrawal will not invalidate processing that lawfully occurred before the withdrawal.

Certain Platform functionality may no longer be available if the information concerned is necessary to provide that functionality.

29. Marketing Communication Preferences

Operational communications necessary for the Vendor account may include:

  • security alerts;
  • enquiry notifications;
  • verification communications;
  • service notices;
  • policy notices;
  • billing communications; and
  • essential account messages.

These communications may be necessary to operate the service.

Promotional communications may include:

  • subscription offers;
  • advertising opportunities;
  • featured listing offers;
  • marketplace promotions;
  • marketing campaigns; and
  • optional commercial communications.

Where required by applicable law, Vendors may opt out of promotional communications through an unsubscribe mechanism, communication preference setting or by contacting Muhrta.

30. Children's Privacy

Muhrta's Vendor services are intended for adults and legally competent businesses or authorised representatives.

Persons under the age required to enter into the applicable Vendor relationship should not independently register as Vendors.

Vendors should also exercise particular care when uploading event photographs or portfolio content containing children and should ensure that they possess the necessary authority or permission before making such content available to Muhrta.

31. Third-Party Websites and Services

Muhrta may contain links to:

  • Vendor websites;
  • social-media platforms;
  • payment gateways;
  • mapping services;
  • external booking tools; and
  • other third-party websites or services.

Muhrta does not control the privacy practices of independent third parties.

Vendors should review the privacy policies of third-party services before providing information to them.

32. Data Processing and Storage

Locations Muhrta may use cloud infrastructure, hosting providers, communication providers, analytics platforms and other service providers that process or store information in India or other permitted jurisdictions.

Where personal data is transferred or processed across jurisdictions, Muhrta will seek to comply with applicable restrictions, safeguards and requirements under Indian law.

33. Automated Systems and

Recommendations Muhrta may use automated systems, algorithms or analytical models to assist with functions such as:

  • search ranking;
  • Vendor recommendations;
  • matching Vendors to customer requirements;
  • fraud detection;
  • spam detection;
  • lead routing;
  • marketplace analytics; and
  • Platform optimisation.

These systems may consider factors such as location, service category, profile completeness, relevance, availability, customer preferences, engagement and other Platform signals.

Muhrta may modify these systems over time as the Platform develops.

34. Business and Aggregated Analytics

Muhrta may create aggregated, statistical or de-identified information concerning marketplace activity, such as:

  • demand by location;
  • popular event categories;
  • average enquiry trends;
  • Vendor category performance;
  • search trends; and
  • Platform usage statistics.

Where such information no longer identifies an individual, Muhrta may use it for analytics, planning, research, business development, reports and Platform improvement, subject to applicable law.

35. Fraud, Misrepresentation and Platform

Safety Muhrta may collect, analyse and retain information reasonably necessary to investigate:

  • fake Vendor profiles;
  • false business information;
  • impersonation;
  • fraudulent documents;
  • manipulated reviews;
  • customer complaints;
  • spam;
  • abusive conduct;
  • attempted account takeover;
  • unauthorised Platform use; and
  • other violations.

Where appropriate, Muhrta may restrict, suspend or terminate accounts or cooperate with competent authorities.

36. Changes to This Privacy Policy

Muhrta may update this Privacy Policy from time to time to reflect:

  • changes to the Platform;
  • new features;
  • changes in business practices;
  • changes in technology;
  • changes in applicable law;
  • regulatory guidance; or
  • security requirements.

The updated policy will display a revised Last Updated date.

Where a change materially affects the processing of personal information or where applicable law requires additional notice or consent, Muhrta will take appropriate steps to provide such notice or obtain consent.

Vendors are encouraged to periodically review this Privacy Policy.

37. Relationship With Other Muhrta

Policies This Privacy Policy should be read together with other applicable Muhrta policies and agreements, which may include:

  • Vendor Terms and Conditions;
  • Customer Privacy Policy;
  • Terms of Use;
  • Cookie Policy;
  • Vendor Subscription or Paid Listing Terms;
  • Review and Content Policy;
  • Cancellation or Refund Policy applicable to Muhrta services;
  • Community or Marketplace Guidelines; and
  • other policies published by Muhrta from time to time.

If there is a conflict regarding the processing of personal information, applicable privacy and data-protection laws will prevail to the extent required by law.

38. Grievance Redressal

If a Vendor or other relevant individual has a question, complaint or concern regarding this Privacy Policy or Muhrta's handling of personal information, they may contact Muhrta's designated privacy/grievance contact.

Grievance / Privacy Contact: Name/Designation: [Grievance Officer / Privacy Contact] Email: [Privacy/Grievance Email] Phone: [Contact Number] Address: [Registered/Business Address]

Muhrta will endeavour to review and respond to legitimate privacy grievances within the timelines required under applicable law.

Where applicable, individuals may also have the right to approach the competent data-protection or other statutory authority after following the grievance mechanism prescribed under applicable law.

39. Applicable Law

This Privacy Policy will be governed by the laws of India.

Muhrta intends to process personal information in accordance with applicable Indian privacy, information-technology, data-protection and other relevant laws and regulations, as amended or brought into force from time to time.

This includes, to the extent applicable and in force, the Digital Personal Data Protection Act, 2023, rules made under it, applicable provisions of the Information Technology Act, 2000, and other applicable legal requirements.

40. Contact Muhrta

For questions about this Privacy Policy, Vendor data, account information, correction requests, deletion requests, consent withdrawal or privacy-related complaints, please contact:

Muhrta Website: www.muhrta.com Email: [Official Privacy Email] Phone: [Official Contact Number] Address: [Registered/Business Address]

Vendor Privacy Summary In simple terms:

Muhrta collects Vendor information to create and manage Vendor accounts, publish business profiles, help customers discover event-service providers, generate and manage enquiries, verify Vendors, provide support, improve the Platform, maintain security and provide relevant marketplace and promotional services.

Some Vendor business information is intentionally public because Muhrta operates as a marketplace and discovery platform. Private account information and verification documents are handled separately and are not ordinarily made public unless specifically required for a Platform function, authorised by the Vendor or required by law.

Muhrta may share relevant information with customers, technology/service providers, payment providers, verification providers and authorities where necessary and legally appropriate.

Vendors are also responsible for protecting customer information they receive through Muhrta and must not misuse, sell or unlawfully distribute such information.

Muhrta is committed to maintaining reasonable safeguards and to providing appropriate mechanisms for Vendors and other individuals to exercise privacy rights available under applicable law.